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Leeds United expand partnership with 8xbet
Sep 11 2026 13:19 · By onefootball.com · 3 Reads
Leeds United are pleased to announce an extension of its ongoing relationship with 8Xbet, with the leading Asian sports bookmaker becoming the Club’s Official Asian Betting Partner for the 2026/27 Premier League season.
The partnership will enable both brands to expand their international growth, with 8Xbet’s branding set to be displayed around Elland Road on matchdays.
Leeds United will also collaborate with 8Xbet throughout the current campaign to create exciting fan engagement initiatives in the territory to further strengthen the club’s presence in the region.
Phil Hardman, Partnerships Director at Leeds United said: “Everyone at Leeds United is pleased to continue our partnership with 8Xbet. We are excited to work with their team on engaging supporter initiatives across the 2026/27 campaign, and see their branding around Elland Road on home matchdays.”
Founder of 8Xbet, Ryan Li, added: “We are delighted to extend our relationship with Leeds United as their Official Betting Partner in Asia, and we look forward to continue to work with this globally renowned club and their passionate fans on more exciting initiatives as we continue the growth of 8Xbet’s global brand presence.”